Wednesday, May 30, 2007

[Apple News/Op-Ed] D5: All Things Digital - REPORT!


Apple, Inc. CEO Steve Jobs holds up an iPhone at the D: All Things Digital Conference in Carlsbad today.



Apple TV is a "DVD Player for the Internet" proclaimed Steve Jobs today at the D: All Things Digital conference. All in all, he gave a great interview (when doesn't he really?) and there was a lot said about Apple, it's products and the future. I'll try to break down a lot of what was said, and we can discuss together.

First, he spoke about the growth of the company and it's products since they got on board with Intel...5 times the typical amount of market growth here in the United States. Very very nice for Apple...I wish I made enough extra money to own stock in them! When asked if he felt that by changing the company's name to Apple, Inc. from Apple Computers, they may have given the impression that they were dropping out of the personal computers market. Steve told them no, and went on to talk briefly about the upcoming release of the Leopard OS.

So Apple is doing well...that's always good news, and hey it means they'll be around for awhile. While the world trends to more and more laptop and portable computers and less and less desktop computers, as long as Apple tries to stay at the forefront, they'll be alive and kicking long after Jobs has gone to the great orchard in the sky. :)

Walt Mossberg then jokes about the iPhone shipping in late June "Like the last day in June?" Steve followed through with the quip, "Yeah probably." Smartass CEO...great...let's not hurt the confidence in the iPhone before it releases by making jokes about the release date. Just make it happen when it's supposed to happen. That's all anyone can ask of a big company like Apple.

In one of my favorite bites here about the iPhone, Walt asks Jobs why there isn't one on the iPhone, when the folks at Palm have shown there is a desire for one. To which Jobs fired back, "No. … Once you learn to trust the keyboard, it’s a better keyboard. I’ll bet you dinner that you’ll love it." I'm really hoping he bets me dinner, because I am really sure my fat fingers won't like the keyboard on the iPhone. :P

Steve goes on to say that iPhone runs “real OS X, real Safari, real desktop email.”
Woohoo! Now this is cool...and likely stems from the fact that Apple owns their own browser and can modify it as they need to for the iPhone...and this goes for other similar programs. However Jobs did state further that not all OSX programs can run on the iPhone.

Now you remember earlier when I mentioned the part about the Apple TV? Well here's the kicker...Apple now has a done deal with the folks at YouTube to provide streaming content for the Apple TV! Come next month (June for y'all not on the Gregorian Calendar), a special download update will be available for the Apple TV owners to allow them to stream content from the folks at YouTube. Pretty cool stuff there! Walt Mossberg then noted that iTunes is one of the more ubiquitous pieces of software out right now, with it being used on quite a lot of Windows machines. Jobs, who always seems to be able to give out great quotable responses fielded that with, "That’s right. It’s like offering a glass of ice water to people in hell."

Lastly, during the Q&A session, Jobs was asked about why the iPhone is a closed platform currently. In reality, his answer makes complete sense in the way Apple has always done things...Apple wants a closed system to protect the security of the phone itself. Jobs even stated that he doesn't want the iPhone to be "one of those phones that crashes a few times a day." He asked for our patience with this, and he's likely to get it.

All in all, it was a lot of information, and a good interview...I wish I could have been there to see it live. ;)

Input from y'all? Discussion? Questions?

-Mike Leader

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